Photo credit by OCBC
A recent article in The Straits Times highlighted how the OCBC Business app helped RichFood Catering, a catering company, experience a significant increase in sales. After using the app to track their monthly spending, sales, and cash flow, the owner, Nigel Kok, spotted a sudden surge in orders. He promptly increased the marketing budget for the popular menu, resulting in a remarkable 25% boost in sales.
The OCBC Business app offers comprehensive insights into a company’s finances, including alerts on foreign currency rates and incoming funds. This information helps SME owners like Mr. Kok make informed business decisions. With its user-friendly interface and real-time data, the app helps SMEs navigate the competitive F&B industry and streamline their operations.